Reputation Matters: What Every Endodontist Should Know About Online Management – Ep. 004
Your patient has what you perceive to be an uneventful and good treatment experience in your office. You dismiss the patient exchanging pleasant salutations, only to find out two weeks later that same patient left you a “bad” review! Scenarios like this have become a shocking reality presenting a new degree of challenges for the dental practitioner in the digital age. A favorable online reputation ranks as a top concern for businesses, more specifically dentists, as we continue to figure out ways to navigate the sometimes unforgiving world of “likes” and online reviews! In this podcast segment, we engage dental reputation management expert Dr. Joshua A. Austin for some lively and candid discussion on best practices and strategies to manage the dreaded “unsavory” review. Listen in and make sure the brief stint of heart failure after seeing a one-star review is as rare an occurrence as a four-rooted canine!
Episodes of Endo Voices may include opinion, speculation and other statements not verifiable in the scientific method and do not necessarily reflect the views of AAE or the sponsor(s). Listeners should use their best judgment in evaluating the merits of any content.
Episode Sponsor
Sonendo®, Inc.
Sonendo, Inc. is a privately-held company developing innovative technologies to transform dentistry by Saving Teeth Through Sound Science®. The GentleWave® System shows significant improvements in clinical efficacy and practice efficiency when compared to standard root canal treatment.1,2, 3 Sonendo is the parent company of TDO™ Software, the developer of the most widely used endodontic practice management software in the world, designed to simplify practice workflow. TDO software seamlessly integrates practice management, imaging, social media, referral reporting, CBCT imaging, and offers built-in communication with the GentleWave System.
1Sigurdsson A et al. (2016) J Endod. 42:1040-48. 2Molina B et al. (2015) J Endod. 41:1701-05. 3Trope M et al. (1999) J Endod. 25:345–50.
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